Turn unstructured data into structured data you can use.
Text analytics focuses on extracting key pieces of information from conversations and interactions. Conversations can then be categorized by topic of discussion and trends can be identified.
Data can come from many sources including chat, email, surveys, text, and documents.
By understanding the context and how language is used in everyday interactions, text analytics uncovers the “who,” “where,” and “when” of the conversation, the “what” or the “buzz” of the conversation, “how” people are feeling and “why” the conversation is happening.
Mine Text from Voice Recordings to Find Trends and Anomalies
A generally accepted guideline is that structured data represents only 20% of the information available to an organization. That means that 80% of all the data is in unstructured form.
If businesses are gaining value from analyzing only 20% of their data, there is great potential to be leveraged in the analysis of unstructured data using Excerpta text analytics.
Excerpta is dependent on OnviSource's Captora™ to translate call recordings from speech to text. Excerpta then indexes the text output and builds its own database of filtered text and associates it with the call recording details.
Users can build custom templates to easily define word list combinations and quickly save them. Word lists and phrases give the flexibility to run free-form text searches to find trends and run analytics.
Excerpta text analytics is packaged as part of a complete analytics system that includes speech analytics, social media management, and desktop analytics. This enables companies to truly listen to and respond to the Voice of the Customer, and customer needs and sentiment.